The lineage of the MusicTT plans for the music industry & how they might work

musictt-eventIt would seem that the main prongs of MusicTT’s ‘Key MusicTT Implementation Projects’ announced in the National Budget 2017/18 have come from the Artists’ Coalition of Trinidad and Tobago’s (ACTT) presentations to the Economic Advisory Board (EAB) and numerous project submissions to various organisations that have overseen the Sector over the years-from the ‘Ministry of Arts’ to TTEnt, etc.

The 4 prongs of MusicTT’s plan — the Live Music strip, the ‘Academy or finishing school, etc. — correspond exactly to the programmes that ACTT presented to these organisations. The ACTT Project is called ‘The Music Incubation Project‘ and here is the opening paragraph to it from our Sector Masterplan document which presented the full Creative Sector Diversification plan to Dr. Terrance Farrel, Dr. Kerron Niles, and the rest of the EAB:

“The ‘Music Incubation’ model is the enabling environment for an annual Billion Dollar music industry which facilitates: best practice recordings by the best talents; a mandatory Live-Music scene on our night-life strips on Ariapita Avenue, St James, San Fernando, Tunapuna, etc; managerial and industry training; and aspirational pathways to international expos.”

We presented in detail how the project would work. The issue is not copyright and ownership nor such things such as ‘good manners’ and acknowledging the lineage of ideas — although such things are exceptionally important — the issue is that the projects identified in the MusicTT strategic plan emerged out of a very particular philosophical and industrial understanding of the way the international Music Industry operates, the truth on the ground as regards T&T music’s strengths and weaknesses, and a very clear idea of how to transform the present mess into a viable life choice with very specific targets of graduating about 20 artists into multi-millionaires, another 60+ into millionaires, and hundreds more into middle-income earners,

To use the 4 main prongs of the MusicTT plan to do the things they want it to YOU MUST FIRST HAVE ALL THE BACKGROUND DATA AND THE UNDERSTANDING THAT LED TO THE DEVELOPMENT OF THOSE 4 PROJECTS IN THE FIRST PLACE.

Whilst I could not attend the ‘National Stakeholder Engagement’ because of a serious prior commitment I would like to believe that MusicTT and Creative TT would sit with ACTT- along with their other partners The Ministry of Community Development, Culture and the Arts, etc.,  to find out about the larger ecosystem of ideas and data that prompted these particular interventions that ACTT drafted and that they are now championing, and find out how they are to really work. If you have the keys but you don’t know what doors they open then you are still locked outside in the dark…

Below please read the detailed ‘Music Incubation Project‘ note from the Cabinet Budget document that was prepared in 2014 for the Budget as part of the larger Sector Masterplan which ACTT fought for in the National Budget. In the Note you can get an idea of some of the surrounding ideas. Each one of the component parts has larger detailed documents about their make-up and implementation. We selected 4 for the EAB, the same 4 in the strategic plan. This was one of many documents created by ACTT president Rubadiri Victor when he went into the Ministry of Arts and Culture to battle for the implementation of the 129 Line Items which constitute the Progressive Agenda of the Creative Sector:

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Posted on November 2, 2017, in President's Blog and tagged , , , . Bookmark the permalink. Leave a comment.

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